Ag Comm Review 2 Word Scramble
|
Embed Code - If you would like this activity on your web page, copy the script below and paste it into your web page.
Normal Size Small Size show me how
Normal Size Small Size show me how
| Question | Answer |
| What Camera angle creates a photograph where everything appears minimized or diminished? | High Angel Shot |
| How long should a news release generally be? | one to two pages |
| What is the opening in the lens through which light passes to the camera sensor? | aperture |
| What is considered a crisis communication? | A salmonella outbreak |
| What kind of feature is the most common and tells the story about a person? | profile |
| A ______ is a series of drawings with captions that describe video shots and their accompanying audio or narration? | storyboard |
| In which person should news stories be written? | third person |
| A good lead paragraph should have no more than how many words? | 25 |
| When conducting an interview you should use | open-ended questions |
| What are the key components of any news story? | five Ws and H |
| What image file is commonly used on the web | JPG |
| Libraries, reference works, bibliographies, periodicals?databases, and public and government records are all examples of | secondary sources for research |
| ______ means pass of someone else's work as your own | Plagiarism |
| ________ is NOT a criterion for news value? | Observation |
| For printing purposes, you should have color photographs that are _____ pixels per inch. | 300 |
| _______ is one of the 5 Ps of marketing | Promotion |
| Early audiences targeted by agricultural communicators were | farmers |
| More recently, ______ are now a major audience for agricultural communications. | consumers |
| What type of marketing focusses directly on the end users | direct marketing |
| What does ROI stand for? | return on investment |
| A step in developing a crisis communication plan is | providing guidance to the public |
| The exchange of information about AFNR through effective and efficient media is | agriculture communication |
| Anything the reduces the integrity or clarity of a message is ______. | noise |
| What are the high and low sounds of your voice considered? | pitch |
| Effective writing uses ______. | active voice |
| What color does not make up CMYK colors | black |
| What is the purpose of a lead? | to hook the reader |
| In news writing the ________ allows the readers to leave at any point in the story | inverted pyramid |
| Boldface, reasonable letter size, and bullet points all increase the _____ of visual aids. | readability |
| Bias is permissible in ______. | promotional writing |
| JPG is short for | joint photogenic experts group |
| Stories written for ______ are use a more conversational tone. | radio |
| It is important to consider _________ while writing. | audience, key message, and channel |
| The abbreviation _____ means that a copy of the email is being sent to another person. | CC |
| Stories written for ______ are typically the shortest. | television |
| A news lead is typically comprised of ______. | who , what, when, where, why, how |
| _______ is not a demographic characteristic | lifestyle |
| Promotional writing should always include a | call to action |
| AP in journalism stands for what organization | associated |
| Over used words are considered | cliches |
| Radio, television, newspapers, magazines, the internet etc. are all considered | news media |
| Technical language | Jargon |
| The first paragraph in the news story grabs the readers attention and answers the 5 W's | lead paragraph |
| the ratio of width to height of an image is | aspect ratio |
| Vertical movement of a camera | tilt |
| horizontal movement of a camera is | pan |
| A special form of dissolve, which dissolves into black | fade |
| Drawing or writing with light | photography |
| The cameras combination of RGB | white balance |
| The cameras output / measurement of resolution is | pixels per inch |
| Allowing the writers opinions, prejudices, and biases to enter a story in called | editorializing |
| The lasting a reporter says is also called an | outcome |
| set of proposals or terms offered is the | package |
| The portion of a scene in focus is also called the | depth of field |
| Symmetrically formatting a document is known as | balancing |
| Provides written context for an image | caption |
| The amount of prominence a picture has on a document is known as its | visual weight |
| The space between a persons head and the edge of a picture is called the | head room |
| Due to the greater amount of detail and the description it contains a ______ is set apart from a news story. | feature story |
| the organization of elements of a photo through the view finder is considered its | composition |
| The gradual change from one shot to the next is called | dissolve |
| Choosing how to present the basic elements of a document is called the | document design |
| To change the focal length of the camera you | zoom |
| Resizing an image is also known as | scaling |
| The way all of the elements of the message is tied together is called | unity |
Created by:
3turnshome79
Popular Agriculture sets