click below
click below
Normal Size Small Size show me how
Mass Media-Ch. 6
Mass Media Chapter 6 quiz
| Question | Answer |
|---|---|
| Synergy | An interaction that produces a combined effect greater than the sum of separate effects |
| Suspension of Disbelief | Occurs when you surrender doubts about the reality of a story and become caught in the story |
| Adolph Zukor | Innovative creator of Paramount as a major movie studio |
| Star System | Making actors into celebrities to increase the size of movie audiences |
| Studio System | When major studios controlled all aspects of the movie industry |
| Block Booking | A rental agreement through which a movie house accepts a batch of movies |
| Paramount decision | U.S. Supreme Court breakup of movie industry oligarchy in 1948 |
| Federal Radio Act | Original law in 1927 for government regulation of U.S. broadcasting |
| Federal Communications Act | Revision of Federal Radio Act in 1934 to include television |
| Two-Tier System | Original U.S. broadcast infrastructure had two tiers, one of locally licensed stations, the other of national networks |
| Big Three | ABC, CBS, NBC |
| Newton Minow | FCC chair who called television a "vast wasteland" |
| Corporation for Public Broadcasting (CPB) | Quasi-government agency that changes tax-generated funds into the U.S. noncommercial television and radio system |
| Public Broadcasting Service (PBS) | Television network for noncommercial over-air stations |
| CATV | Early local cable television systems; short for community antenna television |
| Gerald Levin | Used orbiting satellite to relay exclusive programs to local cable systems in 1975 |
| CNN | First 24-hour television news service |
| Multisystem Operator (MSO) | A company that owns several local cable television delivery units in different, usually far-flung, communities |
| DirecTV | Larger of two U.S. satellite-direct companies |
| Dish Network | Satellite-direct company |
| Walt Disney | Pioneer in animated films |
| Indies | Minor movie studies; not among Big Five |
| Narrative Films | Movies that tell a story |
| Warner Brothers | A movie studio that introduced the first successful sound movie |
| The Jazz Singer | The first feature sound movie |
| The Singing Fool | The first full-length sound movie |
| Gone with the Wind | Pioneer color film |
| The Black Pirate | The first feature movie in color |
| Computer-generated imagery (CGI) | The application of three-dimensional computer graphics for special effects, particularly in movies and television |
| Animated film | Narrative films with drawn scenes and characters |
| Steamboat Willie | Animated cartoon character that became Mickey Mouse |
| Snow White and the Seven Dwarfs | First full-length animated film |
| Robert Flaherty | First documentary filmmaker |
| Documentary | A video examination of a historical or current event or a natural or social phenomenon |
| Frank Capra | Hollywood movie director who produced powerful propaganda movies for the U.S. war effort in WW2 |
| Why We Fight | Frank Capra's war mobilization documentary series |
| Fairness Doctrine | A U.S. government requirement from 1949 to 1987 that broadcast presentations had to include both sides on competing public issues |
| Docu-ganda | Documentaries that seek to influence their viewers |
| Michael Moore | Producer-director of point-of-view documentaries |
| Webisode | A short episode of story line created for downloading to internet television or hand-held devices, the word is a contrivance of web and episode |
| Multiplex | Movie theater with multiple screens |
| Blockbuster | A movie that is a great commercial success; also used to describe books |
| B-movie | Low-budget movie; usually with a little artistic aspiration |
| Video on demand (VOD) | Viewer controlled access to content at anytime |
| TiVo | Digital recording and playback device for television |
| Time Shifting | Ability of viewer to change when they access programming |