SM CH8
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| What are the prominent forces of strategic advantage? | Cost leadership, differentiation, speed, market focus
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| cost leadership-Mention 2 skills and resources and 2 organizational requierements | intense labor supervision, products easy to manufacture, tight cost control, frequent and details control reports
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| 2 advantages of cost leadership | makes substitutes less attractive, push away competition because they cant compete with prices
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| 2 disadvantages of cost leadership | key cost saving activities can be easly immitated, it can become a trap in which org. only focus on price and set apart consumer needs
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| differentiation-Mention 2 skills and resources and 2 organizational requierements | creativity talent and flair,strong marketing amenities to attract skilled labor, closeness to key customers
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| 2 advantages differentiation | buyers are less sensitive to prices on well differentiated products, rivalry is reduce in a successful differentiated product
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| 2 disadvantages differentiation | model easy to imitated, the difference between the prices of low cost leadership products may be to much to keep customer loyalty
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| what does speed consist of | manufacturing existing products quicker, developing new products quick
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| speed--Mention 2 skills and resources and 2 organizational requierements | flexible in manufacturing, good logistics, strong coordination between companies functional areas, strong delegation on operational personel
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| 2 advantages speed | being the first in the market and created customer loyalty, charge more because you are the only
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| what does it consist an advantage in a market focus | any of the 3 last strategies target into a market niche
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| risks-market niche | can to major competitors the segment
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| Which are the 5 industry environments? | emerging industries, industries transitioning to maturity, mature and declining industries, fragmented industries, global industries
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| mention 2 characteristics of emerging industries | technological uncertainty, few entry barriers
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| mention 2 characteristics of industries transitioning to maturity | intense competition to market share, emphasis on cost and service
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| mention 2 characteristics of mature and declining industries | demands grow more slowly than the economy, slow growth is caused by tech. substitution, demographic shifts
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| mention 2 characteristics of fragmented industries | no firm has significant market share, no firm can significantly influence the industry
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| global industries | difference in buyers across industries, difference in competitors across countries
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| What are the two type of grand strategy axis? draw each of them | grand strategy selection matrix, model of grand strategy clusters?
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Created by:
jnartig
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