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Ch 7 Media

QuestionAnswer
TV, radio, newspaper, magazines, internet, and other means of communication. mass media
Media programming on cable tv or the internet that is focused on one topic and aimed at a particular audience. MTV, ESPN, C-SPAN. narrowcasting
An intentional news leak for the purpose of assessing the political reaction. trial ballons
Short video clips of approximately 10 seconds. sound bites
The issues that attract the serious attention of public officials and other people actively involved in politics at the time. policy agenda
People who invest their political capital in an issue. policy entrepreneur
Popular American Government sets

 

 



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