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Ch15: Marketing
Chapter 15: Closing the Sale
Question | Answer |
---|---|
obtaining an agreement to buy | closing the sale |
things customers do or say to indicate a readiness to buy | buying signals |
initial effort to close the sale | trial close |
to pledge oneself; to be bound to do | commit |
come into the possession of something | acquire |
encourages a customer to make a decision between two items | which close |
used when a product is in short supply or when the price will be going up in the near future | standing-room-only close |
the method in which you ask for the sale | direct close |
method where you explain services that might overcome obstacles or problems | service close |
selling additional good or services to the customer (items that will save them time or money in the long run) | suggestion selling |
recognized with gratitude | appreciated |
finding customers and keeping them satisfied | customer relationship management |
amount or total | volume |