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Team 4
Editorial and Digital Terms
| Term | Definition | Use Case |
|---|---|---|
| Quality Control (QC) | A nebulous term used for many things that generally means due diligence in check material. | QC can apply to pretty much anything Examples: Content QC = Editorial check of all fact checking and annotations performed by senior editor Veeva QC = checking tags and links in Veeva Bio QC = checking bios against the source material (CV, etc) |
| Closed captions | Text on screen corresponding to video script and a direct written translation of the voice over audio. | This is a great tool for accessibility, and it should be considered early and worked into the budget. |
| Back end | Back-end development means working on server-side software, which focuses on everything you can't see on a website. Back-end developers ensure the website performs correctly, focusing on databases, back-end logic, APIs, architecture, and servers. | Back end and front end are "hooked up" to make the site functional and populate the URL |
| Fact checking | The process of checking content against the source material, typically journal articles, government websites, textbooks. | Anything that has content with data. |
| Transcription | Video audio is translated to a written script word-for-word. | Raw footage can be sent for transcription prior to editing. Transcript can be used to identify best takes. |
| Front end | Front-end web development is the development of the graphical user interface of a website, using HTML, CSS, and JavaScript, so that users can view and interact with that website. It is the main visual design of the site. | Back end and front end are "hooked up" to make the site functional and populate the URL |
| Copy Edit | Pre-layout/format of full edit up to the discretion of the editor. | Examples: Manuscript of content pre-layout, Bios This becomes the “original” for the readback post-layout. Routes only through Copy Services and Editorial at this step. |
| Phonetic script | The written text of the audio/closed caption of a video. | Typically written before the video is recorded or created/animated. |
| HTML | The HyperText Markup Language or HTML is the standard markup language for documents designed to be displayed in a web browser. It defines the meaning and structure of web content. | We use HTML to code many of our websites |
| Rough cut | When footage is cut/spliced together after a video shoot, to approve content. This is before any editing is done. | Done after filming, prior to more in-depth editing. |
| Site map | A schematic view of the pages of a website and how they connect to one another (via buttons/links). | First step in web design process, submitted to Veeva with wireframe/layout. |