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Key terms for Mr. Sal's Propaganda Unit

An appeal to your emotions in an argument. Pathos
An appeal to logic and reasoning. Logos
Appeal to ethics Ethos
To seek the truth and/or prove a point. Argument
Promote an opinion on a particular position that is rooted in truth Persuasion
Offer “advertising” for a particular position that may distort the truth or include false information Propaganda
Technique that tries to persuade people to think a certain way or do something because everyone else is doing it. Band Wagon
A technique that attempts to irrelevant details to distract people from the actual issues being discussed. Red Herring
Using the outcome or conclusion of a theory as part of the proof of that theory. Circular Argument
Making a statement that is an exaggeration, it may be slight or extreme in nature. Hyperbole
This style of Propaganda is the same as Stereotyping. Sweeping Generalizations
A system of beliefs that guide a persons actions, usually political or economic in nature. Ideology
Many types of propaganda fall under this broad category, Some of the facts that are used to support an argument are correct, but they are twisted to prove a point the facts do not quite support. Logical Fallacies
Use a phrase, slogan, or image for your argument. Saying it enough times begins to make it true without any support from facts. Repetition
An association of two distinctly different ideas to sway opinion, the link may be subtle or subliminal. Transfer
Using derogatory names to discredit opposing views or people. Name Calling
Using negative opinions to create negative emotions or scare people to believe a certain way. Fear or Hidden Fear
Using a celebrity to endorse a product or idea. Testimonial
This method of propaganda tries to persuade the reader by using words that appeal to the reader's emotions instead of to logic or reason. It can be either positive or negative. Emotional Appeal
This is a question asked without expecting a reply from others. Rhetorical Question
A method of propaganda where only positive or negative facts are stated. Card Stacking
Created by: dsalvucci