mobile app terms
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| Advertising(paid media) | marketing exposure of an application and is paid or purchased
various media
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| Analytics | Collecting data on app usage
analyze app and how it is successful and can be improved
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| Beta test | Trial of software in the last phases of development conducted by an outside source with nothing to do with development
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| Button | Allows user to perform a specific action
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| Competitor | apps with similar functions and styles
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| concept or Creative Brief | document used to develop a broad creative concept and timeline for development
internal approval and is required before work can begin
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| Elevator Pitch | short summary used to define a person product service or organization and its value
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| Friction | Aim to decrease friction by reducing the number of steps used to complete a task
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| Functional Specifications Document (FSD) | Document that describes desired behavior, experience, and interface of application
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| Gestures | hand movements to control software
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| Home screen | first screen that appears when app is loaded
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| Icon | symbol clicked on to use app
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| Iterative development Cycle | process of coding in repeated cycles of designing, developing, and testing
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| language or code | How developers program the app
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| Market | the App market
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| Minimum Viable Product | Product with minimal core features
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| mobile | Related to mobile devices
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| Mobile App | able to be run on a mobile device
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| native app | App written for a specific platform
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| Navigation | how to travel through an app
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| Nested interaction | interaction with submenues
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| Pair programming | two programmers work side by side on a single computer
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| Platfrom(Hardware) | electronic devices
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| Platform(Operating system software) | what the app can be used on
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| Primary navigation | Drives access to the apps core features
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| Proof of concept | prototype of app limited test
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| Secondary navigation | additional navigation points
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| Software development kit | software tools used to create apps for certain software applications
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| Splash screen | image that appears as app is loading
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| Target audience | who the app is aimed for
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| toggle | key or command that switches between two options
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| tone | how the app make the user feel
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| Toolkit | software in the SDK designed to perform a specific function
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| User Experience | the way the user interacts with the visual experience
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| User interface | how the user interacts with the visual experience of the app
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| user journey | flow of steps that users take to complete tasks
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| Wireframe | visual tool depicting labeled screens of the device
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| Version 1.0 | first version of the app, features may be added later
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bnorte98
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