click below
click below
Normal Size Small Size show me how
Mobile app
mobile app terms
| Term | Definition |
|---|---|
| Advertising(paid media) | marketing exposure of an application and is paid or purchased various media |
| Analytics | Collecting data on app usage analyze app and how it is successful and can be improved |
| Beta test | Trial of software in the last phases of development conducted by an outside source with nothing to do with development |
| Button | Allows user to perform a specific action |
| Competitor | apps with similar functions and styles |
| concept or Creative Brief | document used to develop a broad creative concept and timeline for development internal approval and is required before work can begin |
| Elevator Pitch | short summary used to define a person product service or organization and its value |
| Friction | Aim to decrease friction by reducing the number of steps used to complete a task |
| Functional Specifications Document (FSD) | Document that describes desired behavior, experience, and interface of application |
| Gestures | hand movements to control software |
| Home screen | first screen that appears when app is loaded |
| Icon | symbol clicked on to use app |
| Iterative development Cycle | process of coding in repeated cycles of designing, developing, and testing |
| language or code | How developers program the app |
| Market | the App market |
| Minimum Viable Product | Product with minimal core features |
| mobile | Related to mobile devices |
| Mobile App | able to be run on a mobile device |
| native app | App written for a specific platform |
| Navigation | how to travel through an app |
| Nested interaction | interaction with submenues |
| Pair programming | two programmers work side by side on a single computer |
| Platfrom(Hardware) | electronic devices |
| Platform(Operating system software) | what the app can be used on |
| Primary navigation | Drives access to the apps core features |
| Proof of concept | prototype of app limited test |
| Secondary navigation | additional navigation points |
| Software development kit | software tools used to create apps for certain software applications |
| Splash screen | image that appears as app is loading |
| Target audience | who the app is aimed for |
| toggle | key or command that switches between two options |
| tone | how the app make the user feel |
| Toolkit | software in the SDK designed to perform a specific function |
| User Experience | the way the user interacts with the visual experience |
| User interface | how the user interacts with the visual experience of the app |
| user journey | flow of steps that users take to complete tasks |
| Wireframe | visual tool depicting labeled screens of the device |
| Version 1.0 | first version of the app, features may be added later |