Vocab words
Quiz yourself by thinking what should be in
each of the black spaces below before clicking
on it to display the answer.
Help!
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| Consumer market | market consisting of all people who make purchases for personal use
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| whoopies | well- heeled older persons; the 50-plus generation
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| baby boomers | people born between the years of 1946 and 1964
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| Generation X | people born between the years of 1964 and 1980; also known as the baby bust generation
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| baby boomlet | people born in the 1980's and early 1990's (this generation peaked in the 1991)
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| disposable income | money left after taxes are taken out
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| discretionary income | money left after paying for basic living expenses such as food, shelter, and clothing
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| family life cycle | evolution of the family through traditional stages - single, newly married, full nest, empty nest, and sole survivor
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| industrial market | market consisting of all customers who make purchases for business purpose; also called the business-to- business market
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| derived demand | demand in one market that is based on demand in another; for example, demand in industrial market is based on demand for goods and services in the consumer market
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| wholesalers | Businesses that obtain goods from manufactures and resell them to industrial users, other wholesalers and retailers
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| retailers | businesses that buy goods from wholesalers or directly from manufactures and resell them to the final consumer
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