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AQA Textbook Vocab

Quiz yourself by thinking what should be in each of the black spaces below before clicking on it to display the answer.
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Question
Answer
d'ailleur   moreover, besides  
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l'attentat terroriste   terrorist attack  
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la cible   target  
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la concurrence   competition  
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la couleur vive   bright/vivid colour  
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dégoûtant   disgusting  
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la désir inconscient   unconscious desire  
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efficace   efficient  
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facile à dire   easy to say  
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faire appel ( aux sentiments)   to appeal ( to emotions)  
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la fantasme   fantasy  
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la gifle   slap  
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la grande entreprise   big company  
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la grande marque   major brand  
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insidieux   insisdious, deceitful  
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insuffisamment   insufficiently  
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le jeu de mots   pun, play on words  
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mensonger   lying  
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mettre en avant   to put forward, emphasise  
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parmi   among  
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la persuasion   belief/conviction  
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pousser quelqu'un à   to push someone into doing something  
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provoquer   to cause  
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la publicitaire   advertiser  
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la puissance   power  
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reconnaître   to acknowledge, recognise  
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réglementé   regulated  
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répandre   to spread, broadcast  
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réussir   to succeed  
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risquer de   to have a chance of  
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le SIDA   AIDs  
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solliciter   to tempt  
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suffire   to be enough  
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tandis que   whereas  
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tenir au courant   to keep informed  
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viser   to target  
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voie de communication   channel of communication  
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voie sans issue   no through road, dead end  
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une pub   an advert  
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un spot publicitaire   an advert  
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les trucs de caméra   special effects  
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beauté   beauty  
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parfum   perfume  
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un marque   brand  
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au volant   at the wheel  
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valoir   to be worth  
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une voiture   car  
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rugir   to roar  
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exprés   on purpose  
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servir à   to be used for  
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la pub sert à...(+infinitive)   the purpose of the advert is to...  
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nous montrer de nouveaux produits   to show us new products  
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