Help
Options
Didn't know it?
click below
click below
Knew it?
click below
click below
Don't Know
Remaining cards (0)
Know
retry
shuffle
restart
0:00
Embed Code - If you would like this activity on your web page, copy the script below and paste it into your web page.
Normal Size Small Size show me how
Normal Size Small Size show me how
AR DCI Unit 3
Layout and Design
| Question | Answer |
|---|---|
| Accordion fold | a zig zag fold with at least two parallel folds that go in opposite directions; also known as zig-zag |
| Additive color | a color that becomes white when all colors have been added; RGB is an example |
| Alignment | the placement of text or graphics on a line (right, left, center, or justified) |
| Asymmetrical balance | the type of balance when both sides of the central axis are not identical, yet appear to have the same visual weight |
| Balance | use of elements so they counter each other; creates a product that is in harmony |
| Binding | the joing of pages with either wire, glue or other means |
| Bond | standard type of paper used in copiers and printers |
| Card stock | a heavy weight paper; typically used for business cards, greeting cards, post cards, etc. |
| Consistency | maintaining the same layout and style throughout the publication; i.e. fonts, colors, spacing, graphic elements, etc. |
| Contrast | the differences in values, colors, textures, shapes, and other elements within a presentation |
| Flow | the visual path created by the arrangements of elements. |
| Focal point | the visually dominant elements in a presentation; the center of interest |
| Gatefold | folding the sides in toward the middle of a page |
| Half fold | dividing the page in half; often called a booklet fold |
| Layout | the arrangement of all key parts of a publication without including specific content. |
| Legal | a standard American paper size that is 8.5 x 14 inches |
| Letter | a standard American paper size that is 8.5 x 11 inches |
| Line | as a design element, lines can be used to divide or unite elements on a page, denote direction of movement, or anchor objects on a page |
| Mass | the physical or visual size of a publication or an object in the publication. |
| Mock layout | rough draft of the finished publication that shows the major elements of the publication |
| Newsprint | a type of paper that is low quality and inexpensive |
| Optical center | the optical center is slightly to the right of and above the actual center of a page |
| Paper weight | the actual weight in pounds of 500 full sheets of paper regardles of the basic size or grade of paper; paper sizes vary based on the type of paper; also known as ream weight |
| Perfect binding | to bind pages together with glue to create a book |
| Ream | a package of 500 sheets of paper |
| Repetition | the use of the same visual effects a number of times in the same project; the consistent repetition of graphic elements works to create visual unity |
| Row | one of two or more horizontal sections of typed lines lying above or below each other on a page and separated by a rule or a blank space |
| Saddle stitch | a type of binding that staples down the middle of folded pages; frequently used to assemble booklets |
| Shape | a design element that includes geometric, natural, or abstract shapes. |
| Space | space is the distance or area between or around things; space separates or unifies, highlights, and gives the eye a visual rest. |
| Spiral binding | a type of binding that secures pages by using metal combs or plastic combs that fit into holes punched along the edge of the pages; allows the publication to lay flat when opened |
| Style | a named group of character and paragraph format that can be applied to text |
| Subtractive color | color that becomes white when all colors have been removed or subtracted; CMYK colors are called subtractive colors |
| Symmetrical balance | type of balance that occurs when the weight of a composition is evenly distributed around a central vertical or horizontal axis |
| Table of contents | a listing of the major entries in a publication |
| Tabloid | a standard American paper size that is 11 x 17 inches; sometimes referred to as ledger paper |
| Target audience | a specific group of people for which you design your documents; can be categorized by age, gender, income |
| Texture | the surface quality of a shape; i.e., rough, smooth, soft, hard, glossy, etc.: texture can be physical (tactile) or visual |
| Thumbnail sketch | a small sketch that shows only the large elements of the page |
| Time frame | the amount of time given to complete a document or project |
| Trifold | two parallel folds resulting in three panels on each side of the paper; also known as a brochure fold |
| Value | the measure of lightness and darkness in color |
| White space | areas on a page with no text or graphics; designed to provide a visual break and to give other elements on the page a greater impact; also known as negative space |
| Z-pattern | the visual path that draws the eye from top left to top right down to bottom left and then to bottom right |
Created by:
meganrjohnson
Popular Computers sets