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MMWD 1.03 DTP
Desktop Publishing Terms
Question | Answer |
---|---|
Guides used to align objects consistently | Ruler Guides |
Guidelines used to ensure placement of logos, graphics and other objects | Grids |
Preformatted layout which may contain a color scheme | Template |
Guides that control the flow of text within columns | Column Guides |
Publications that vary in size | Paper Size |
An example of how the final document should look | Prototype |
Print effect in which a color object or image appears to run off the edge of a page | Bleed |
Descriptive text accompanying an image or chart | Caption |
Circle or bubble enclosing copy in an illustration | Balloon |
Illustrations and photographs used to convey meaning & add appeal | Art |
Enlarged character at the beginning of a paragraph | Dropped Cap |
Line which tells readers which page to refer to for the continuation of an article | Jumpline |
Quotation taken directly from the body of the article | Pull Quote |
Square box filled with information related to the main story | Sidebar |
Horizontal or vertical lines that can be applied to paragraphs, text boxes and objects in a publication | Rules |
Running text at the top and/or bottom of a document | Running Headlines/Footers |
Symbol that indicates the end of an article or news item | Endmark |
Text that is the opposite to what the reader is accustomed | Reverse Text |
Semitransparent image in the background of printed material | Watermark |
Container for text that can be placed and formatted independently of other text | Text Box |
Includes items and formats common to every page | Master Page |
One or more document sizes and layouts for a project | Format Considerations |
Words positioned above a headline, usually as a lead in or teaser | Kicker |
Placed between a headline and an article to provide a segue between the headline and the body of the article | Deck |
Banner on the front of a document that identifies the publication | Nameplate |
Contains the name of the publisher and may include staff names on page 2 | Masthead |
List of contents of a publication | Table of Contents |
To plan out in systematic, usally graphic form | Design |
Five elements of design | Lines, Shape, Mass, Texture, Color |