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MM Unit 5
E-Commerce
| Question | Answer |
|---|---|
| Business to Business | B2B |
| Business to Consumer | B2C |
| Companies that combine traditional business operations with the use of the internet | Brick and click businesses |
| Companies that complete most of their business activities by means other than the internet | Brick and mortar businesses |
| Regularly updated online journals written by company experts | Business blogs |
| Companies that complete almost all of their activities through the internet | Click only businesses |
| Involves business activities including the exchange of products and information completed electronically via the internet | E-Commerce |
| An advertisement that opens in a new window in a web page being viewed | Pop-Up |
| Provides some or all of the activities required to fill customer orders | Product fulfillment center |
| A variety of digital technologies that provide interactive multimedia experiences for users | Rich media |
| The completion of marketing activities primarily through the use of computer and the internet technologies | Virtual marketing |