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Umweltcontrolling Kapitel 1

Aktive Umweltschutzstrategie *Chancen durch Umweltschutz nutzen *Risiko verringern *Änderungen des Rechts antizipieren
Passive Umweltschutzstrategie *Zwangsweise Umsetzung *Ordnungsrecht *Medien-, Kunden-, Kreditgeberdruck
Aufgaben des Umweltcontrollings *Rationalitätssicherung *Koordination von Planungssystem, Informationssystem, Personalsystem ,Organisationssystem
Top-Down-Ansatz *Ziele von U.Spitze nach unten abgeleitet *+strategische Aspekte *+widerspruchsfreie Ziele *-Realitätsfern *-Geringe Motivation
Bottom-Up-Ansatz *Umsatzziele z.B. vom Außendienst *Von unten zur Spitze *+Motivation, Marktorieniterung *-Vergangenheitsorientiert *-Ableitungskonflikte
Gegenstromverfahren *Gesamtziele von Oben, Anpassungen unten (iterativ) *+Motivation *widerspruchsfreie Ziele *zeitaufwändig; Konflikte
Vier Funktionen des Umweltcontrollings *Informationssammlung *Informationstransformation *Informationskommunikation *Koordination
Informatiossammlung *ext/int Datenbanken *Expertensysteme *Führungsinformationssysteme
Informationstransformation *Szenariotechnik *Portfolio-Analyse *Erfahrungskurvenkonzept *Lebenszyklusanalyse *Frühwarnsysteme
Informationskommunikation *Aggregation zur Entscheidungshilfe *Selektion(Filterung)
Koordination *Organisationssystem *Planungsbereich *Personalführungssystem *Informationssystem
Arten der Koordination - vertikale/hierarchische Koordination (mit nächsthöherer Instanz abstimmen) • horizontale/vernetzte Koordination (Teilfunktion - Teilfunktion) • Selbstkoordination • Fremdkoordination • zeitliche Koordination
Created by: wuehlfried



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