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MarketingVocats4.01
| Question | Answer |
|---|---|
| The process of transmitting messages between all involved parties | Communication |
| Information, ideas, or feelings being expressed | Message |
| Used to deliver messages to senders and receivers. For example, using a phone call to tell a customer about an upcoming sale | Channel |
| Where the communication takes place. For example, an auto salesperson can communicate with a customer at the dealership or on the Internet. | Setting |
| Any interference with the message(noise, interruptions, language, information overload) | Barriers |
| The ability to convey messages using words | Verbal Communication |
| critical for understanding messages | Listening Skills |
| The ability to convey messages without using words (body language, hand gestures, first impressions, personal appearance) | Nonverbal Communication |
| important for effective communication within a business and between businesses. | Writing Skills |
| Formal method to communicate with people outside a business | Business Letter |
| Fast, informal communication inside or outside a business | |
| Brief written messages used within a business | Memorandum |
| Another term for Memorandum | Memo |
| Typically lengthy formal documents covering a variety of topics. | Business Report |
| Graphically designed materials produced for internal or external uses | Company Publication |
| essential to obtain a job and are used daily in all occupations | Reading Skills |
| Communication that takes place during formal or informal meetings or visits. | Face to Face |
| Used when parties cannot meet at the same location. This work-based communication gained popularity following the September 11, 2001 terrorist attacks. | Videoconferencing |
| Usually takes place over the telephone. | Voice Only |
| include letters, memos, and emails | Written Messages |
| to organize and present ideas one should know the audience, purpose, and the ______ | Subject |