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Cassaundra Squires 3
Unit 2 Continued
| Term | Answer |
|---|---|
| spiral binding | a type of binding that secures pages by using metal combs or plastic combs that fit into holes punched along the edge of the pages; allows the publication to lay flat when opened |
| symmetrical balance | type of balance that occurs when the weight of a composition is evenly distributed around a central vertical or horizontal axis |
| tabloid | a standard American paper size that is 11X17 inches; sometimes referred to as ledger paper |
| target audience | a specific group of people for which you design your documents; can be categorized by age, gender, income |
| texture | the surface quality of a shape |
| thumbnail sketch | a small sketch that shows only the large elements of the page |
| time frame | the amount of time given to complete a document or project |
| tri-fold | two parallel folds resulting in three panels on each side of the paper, also known as a brochure fold |
| unity | the combination of all elements working together to achieve a sense of harmony in your design |
| value | the measure of lightness and darkness in color |
| white space | areas on a page with no text or graphics |
| Z-pattern | the visual path that draws the eye from top left to top right down to bottom left and then to bottom right |
Created by:
cassielynn10
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