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chapter 2
| Term | Definition |
|---|---|
| Active Sports Tourism | travel undertaken specifically to directly participate in sports and physical activities rather than just watch them as a spectator |
| Allocentric Travelers | an adventurous, confident, and curious explorer who seeks out novel, uncrowded, and exotic destinations |
| Business Tourism | traveling for professional work, corporate events, or organizational objectives rather than purely for personal leisure |
| Corporate Hospitality Event | involves entertaining clients, stakeholders, or employees in relaxed, high-end settings |
| Demographics | statistical data that describe human populations and their specific characteristics |
| Destination | the final place where a person, animal, or object is going or being sent |
| Economic Leakage | income or capital that exits the circular flow of a domestic or local economy rather than being recirculated |
| Geotagging | the process of adding geographic data, such as GPS coordinates, to digital files like photos, videos, and messages |
| Insta Tourism | social media-driven travel phenomenon |
| Market Segmentations | divides a broad target market into smaller, distinct subgroups of consumers or businesses who share similar traits, needs, or behaviors to improve campaign effectiveness |
| Mass Tourism | Mass tourism is defined as a form of travel that emerged with the rise of rail and air travel, making travel accessible to a growing number of people, |
| MICE | A mouse ( pl. mice) is a small rodent, characteristically known to have a pointed snout, small rounded ears, a body-length scaly tail, |
| Mid-Centric Travelers | a tourist who sits right in the middle of Stanley Plog’s psychographic model |
| Nostalgic Sports Tourism | travel driven by a sentimental yearning for past sporting experiences, historic venues, or heritage artifacts |
| Passive Sports Tourism | travel to a destination primarily to watch and spectate sporting events rather than to actively participate |
| Plog’s Model | a popular travel theory created by Stanley Plog in 1974 that sorts tourists into personality types to explain why vacation spots rise and fall in popularity |
| Psychocentric Travelers | conservative, anxiety-conscious individuals who prefer familiar, safe, and highly structured travel environments over exotic or unknown destinations |
| Psychographics | market research and qualitative data that classify population groups based on psychological variables like values, attitudes, interests, and lifestyles |
| Target Market | a specific group of consumers or businesses that a company aims its products, services, and marketing efforts toward |
| Typology | the systematic classification or study of things according to their common physical, conceptual, or structural characteristics |
| Virtual Tourism | lets you explore global destinations, landmarks, and museums from your home using digital technology |