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The Opportunity

Entrepreneurship Unit 2

TermDefinition
lean canvas model one-page tool for planning the nine key parts of a business idea
minimum viable product (MVP) basic version of a product where customers can interact or use product
prototype preliminary model of a product used to get feedback about how it might work
ideation process of generating many possible ideas for a business, product, or solution
innovation turning a creative idea into a useful product, service, or process that adds value
invention new and unique product, service, or process that did not exist before
brainstorming generating many ideas without judging or criticizing them
unique value proposition (UVP) statement explaining a product’s benefit, the problem it solves, and what makes it different
competitive advantage benefit or edge that makes a business more attractive than its competitors
customer segment specific group of customers with similar characteristics, interests, or needs
market research gathering information about customers, competitors, and the market
pivot major change in a business strategy or product based on what the entrepreneur has learned
social entrepreneurship financially sustainable business designed to solve a social or community problem
green entrepreneurship business focused on solving environmental problems
emerging technology new or developing technology that can create new opportunities or industries
agentic AI AI that can independently plan and take actions to accomplish a goal
extended reality (XR) technology that combines or changes physical and digital environments
brain-computer interface technology allowing the brain to communicate directly with a computer or device
bioprinting use of 3D printing technology to create biological materials such as tissues
quantum computing computing technology using quantum physics to solve certain complex problems
fusion power energy created by combining atomic nuclei
pain point specific problem or frustration experienced by customers
empathy understanding another person’s needs, feelings, or experiences
eat your own dog food having a company’s employees use and test its own products
iterative development building a product through repeated testing, feedback, and improvements
vision statement description of what a business hopes to become in the future
mission statement description of what a business does, why it exists, and who it serves
SMART goals
specific
measurable able to be tracked using numbers, data, or other evidence
achievable challenging but realistically possible
relevant supporting the business’s needs and long-term vision
timely having a defined deadline or time frame
divergent thinking generating many different, creative, or unusual ideas
disruptive technology
Popular Business sets

 



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