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2.01
Objective 201
| Term | Definition |
|---|---|
| association | the connection or relation of ideas, feelings , reasoning ,etc. |
| attribute listing | a creative-thinking method that involves listing the characteristics or attributes of something and then finding ways to improve these attributes |
| brain-drawing | a brainstorming technique that involves developing random sketches and doodles and then relating the drawing t an issue or problem |
| brainstorming | a creative-thinking technique involving the identification of as many different ideas as possible during a certain time frame; can be done by one person but is used most often in a group setting |
| brainwriting | a brainstorming technique that involves writing random ideas or words on pieces of paper and than sharing them with others to build on each others ideas |
| complementary products | goods and/or service that are used together9e.g.,skirts and blouses, ski boots, and skis, software and computers0 |
| creative thinking | a mental process involving the development of unique ideas, approaches, and solutions |
| forced analogy | a synectics creative thinking method involving he use of random words into associations or connections where none current exits |
| forced associations | a synectics creative-thinking technique involving forcing random words into associations or connections with a given issue or idea |
| forced questioning | a creative-thinking technique using basic question starters to develop original questions to ask( and answer) about an issue or idea; these question starters include who, what, why, where, when, how , did , will, might, would , could, should, etc |
| forced relations | a creative-thinking technique that involves connecting two items or ideas that seem completely unrelated to find new practical combinations and products |
| free association | creative-thinking technique that involves reacting to random words or pictures to generate a flow of ideas; each idea is used to trigger others; the process is repeated until connections are made with a given issue or situation |
| idea | a formulated thought resulting from a representation of concept within the mind |
| idea generation | the conscious or unconscious process of thinking up or creating new plans, schemes, thoughts; used in creating new products and modifying existing products |
| ideation | the process of generating and developing new ideas |
| lateral thinking | the process used to solve problems and generate ideas in purposely illogical ways |
| metaphor | a figure of speech in which one idea, concept, or entity is compared to or used in place of another |
| mind mapping | a form of brainstorming that organizes ideas and information graphically , using shapes, pictures and words; a creative-thinking technique that involves the generation of ideas by association |
| morphological analysis | a creative-thinking method to generate ideas by focusing on details of situation; involves combining some or all of a products attributes in different ways to create new things |
| product life cycle | the stage through which good s and services move from the time they are introduced on the market until they are taken off the market |
| programmed thinking | a process used to solve problems and generate idea in logical , analytical, organized ways |
| relay brainstorming | a brainstorming technique that involves multiple individuals from competing teams responding in a certain order with no assistance from teammates |
| reverse brainstorming | a brainstorming technique that involves looking at a problem from the opposite point of view to generate solutions |
| round-robin brainstorming | a brainstorming technique that requires participants to respond quickly and only when its their turn |
| simile | a figure of speech in which two unlike things are compared using the words 'like' or 'as' |
| starburtsting | a brainstorming technique that involves using a star-shaepd diagram to ask and answer basic questions about an issue or situation |
| substitute products | goods and/or services that can be used in place of others; items that satisfy the same needs/wants |
| synectics | a creative-thinking technique that involves making connections through the use of forced relations, metaphors, and imagery |
| trends | the general directions in which people or events are moving |
Created by:
user-2014391
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