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Ch 1 Introduction
Tourism and hospitality
| Term | Definition |
|---|---|
| Airbnb Host | an individual or company that lists their property, room, or a unique space on the Airbnb platform to rent out to travelers for short-term stays in exchange for payment |
| Ancillary Products | Ancillary products are supplementary goods or services that are offered alongside a company's main products to increase revenue and enhance the overall customer experience. |
| Ancillary Revenue Manager | a professional who develops and implements strategies to generate income from non-core services and products |
| Authenticity | The quality of being genuine or real |
| Business Travel | travel undertaken for work-related purposes, such as attending meetings, conferences, or visiting clients |
| Corporate Travel | the movement of individuals representing their organizations for work-related reasons. Whether it's attending client meetings, industry conferences, or sealing business deals, this practice covers a range of activities essential for professional growth. |
| Events | A thing that happens, especially one of importance. |
| Globalization | the increasing interconnectedness and interdependence of the world's economies, societies, and cultures, driven by the flow of goods, services, capital, people, and ideas across national borders |
| Grand Tour Era | a centuries-long educational journey through Europe, primarily taken by wealthy young men of the upper classes from the 17th to the 19th century, to supplement their classical education, refine their taste, and gain social standing |
| Hospitality | the friendly and generous reception and entertainment of guests, visitors, or strangers. |
| Incentive Travel | a corporate-sponsored, all-expenses-paid trip awarded to employees or business partners as a reward for achieving specific goals or exceeding performance expectations |
| Influencer Marketing | a social media and digital strategy where brands partner with individuals who have established authority and a dedicated following on social media or online platforms to promote products or services, driving awareness, engagement, and conversions |
| Leisure travel | trips taken for personal enjoyment, relaxation, or recreation rather than for work obligations |
| Niche Tourism | a specialized segment of the travel market that caters to a specific audience with unique interests, needs, or demographics, offering tailored, personalized experiences rather than mass-market vacations |
| Online Travel Agent | an intermediary website or platform that allows users to search, compare, and book travel products like flights, hotels, car rentals, tours, and cruises |
| Package Vacation | a travel arrangement where a single vendor, a tour operator, sells transportation, accommodation, and potentially other services like car rentals or activities for a fixed price |
| Peak Time | the period when the activity, usage, or audience for a particular service or product is at its highest |
| Sustainability Consultant | advises organizations on integrating environmentally and socially responsible practices into their operations to minimize negative impacts and achieve sustainable goals |
| Thomas Cook | an English innovator of the conducted tour and founder of Thomas Cook and Son, a worldwide travel agency. Said to have invented modern tourism. |
| Tourism | involves traveling for pleasure and the related commercial activities, encompassing a wide range of destinations and experiences, from famous landmarks and natural attractions to unique cultural sites |
| Travel Insurance broker | A travel insurance broker is a licensed professional who acts as an intermediary, helping clients compare and purchase travel insurance policies from multiple different providers. Brokers work for their clients, |
| VFR Travel | a common type of travel where the primary purpose is to spend time with loved ones, often involving staying in their homes and participating in local activities |
Created by:
elebarron27
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