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401 COD
CM-003 glossary
| Term | Definition |
|---|---|
| agents | intermediaries that assist in the sale and promotion of goods and services but do not take title to them |
| channels of distribution | paths, or routes, that goods or services take from the producer to the ultimate consumer or industrial user |
| consumer of goods | tangible items produced for personal use |
| direct channel of distribution | a channel of distribution in which goods and services move directly from the producer to the consumer or industrial user, also known as direct distribution |
| goods | tangible objects that can be manufactured or produced for resale |
| indirect channel of distribution | a channel of distribution in which goods and services move from the producer to intermediaries and then to consumer or industrial users, also known as indirect distribution |
| industrial distributor | a channel member that buys industrial goods and sells them to industrial user |
| industrial goods | tangible items that will be consumed by industrial users |
| industrial user | a business that buys materials, services, or goods that will be used to make other goods or used in the operation of the company |
| intermediaries | channel members operating between the producer and the consumer or industrial user to help in the movement of goods and services, also known as middlemen |
| middlemen | see intermediaries |
| producers | the people who make or provide goods and services |
| product | a good or service that a company sells to customers |
| retailers | a business that buys consumer goods or services and sells them to the ultimate consumer |
| services | intangible activities that are performed by other people for money, productive acts that satisfy economic wants |
| ultimate consumer | people who personally use a good or service to satisfy their own needs or wants, also known as final consumers |
| wholesalers | intermediaries that help move goods between producers and retailers by buying goods from producers and selling them to retailers |
Created by:
brandon.o014
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