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External Influences
External Influences in a busines
| Term | Definition |
|---|---|
| What is an external influence in a business | Factors over which businesses have no control |
| Economic influences | Economic influences refer to factors that relate to the economic activity in a region, country or world. |
| Financial Influence | How and where from a business sources capital |
| Geographical influences | The effects that geographical changes have on a business |
| Social influences | Businesses need to be aware of and respond to the community’s needs, opinions and attitude |
| Legal Influences | framework of laws and regulations that govern the operation of a business |
| Technological Influences | Developments in technology that result in increased efficiency and productivity. |
| Political Influences | The gov't impacts businesses through policies and decisions |
| Institutional | Institutions place regulations on a business |
| Competitive Situation | Forces businesses to aim to produce the best product at the lowest cost |
| Types of markets | Financial, Labour, Consumer |
| Financial market | Ability to access overseas funding |
| Labour market | Increased demand in skilled workers and labour |
| Consumer | Ability for businesses to sell into a global market |