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1.02 Key Terms

Ethics in Entrepreneurship

TermDefinition
Actualize to make reality of something; to turn a business idea into reality
Business sustaniability The successful long-term management of an organizations, financial, social, and enviorment risks, opportunities, and obligations
Copyright infringement A violation of the rights of the person who owns a being of socciety
Corporate Social Responsibilty The duty of business to contribute to the well-being of society
Nepotism The practice of using ones power or influence to benefit ones friends or relatives
Patent Infringement A violation of the rights of the person who owns a patent
Puffery An unsubstantiated exaggeration or overstatement typically used for self-gain; most frequently used in advertisments, sales presentations, and financial forecasts
Trademark Infringement The reproduction, counterfeiting, copying, or imitation, in commerce, of a registered mark
Created by: karen.e542
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