click below
click below
Normal Size Small Size show me how
BO Chapter 3
Term | Definition |
---|---|
Business Mode | A design for the successful operation of a business, identifying revenue sources, customer base, products, and details of financing. |
Certificate of Authenticity | Documents that guarantee the authenticity, provenance, or originality of a product, such as a luxury item, coveted goods, or artwork |
Cloning | Imitating various ideas and innovations from outside the company and then modifying them to be applied in their respective companies |
Competitor | Other businesses who can offer the same or similar goods and services to your customers. |
Copyright | The legal right of the owner of intellectual property |
Exclusive Rights | A contract between an author and publisher that grants the publisher exclusive rights to publish, distribute, and sell the work |
Franchise | A type of license that grants a franchisee access to a franchisor's proprietary business knowledge, processes, and trademarks |
Franchisee | An individual that holds a franchise for the sale of goods or the operation of a service |
Franchisers | The person or corporation that owns the trade-marks and business model |
Idea Creation | A creative process businesses use to generate new ideas, whether they're tangible or intangible |
Mega-Business | A big business; business of a certain extent |
Patent | A right granted for an invention that is new and useful |
Signage | any type of graphic display that communicates a message to a target audience |
Trade Show | An event where companies in a particular industry gather to showcase their products and services |
Trademark | Any word, phrase, symbol, design, or a combination of these things that identifies your goods or services |