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Visual Culture Q10

Visual Culture Quiz 10 material

TermDefinition
form and content modes of analysis may tend to focus on one more than the other
manifest content what is shown; objects recognized by most
latent content attached secondary meanings
mythologies Roland Barthes' decoding essays
denotational what is shown
connotational how it is shown/what it means
content analysis quantitative analysis of data- count number of certain
iconography Erwin Panofsky; branch of art history which studies content
iconology interpretive; synthetic
panofsky's 3 levels of content primary or natural; factual- what it is | expressional- how it is rendered secondary or conventional; what story is being shown intrinsic meaning or content; underlying prinicples which reveal basic attitude of nation, a period, a class, a religion
genre a classification or grouping of artworks that share certain iconopgrahic elements, themes and stylistic conventions
semiotics study of signs within society; fashionable beginning in 1960s
referent what is stands for; can be real or imaginary
ferdinand de saussure all that is necessary for any language to exist is an agreement that one thing will stand for another
costituent parts of a sign signifier; material dimension of sign signified; conceptual dimension of sign
syntagm collection of signs in linear sequence
paradigm set where each unit has something in common and is obviously different from the other units
codes analog; paradigm with no easily fixed number of units digital; paradigm with fixed number of units
triangular model of sign charles s. pierce; object, representamen, interpretant
types of signs index- record of; direct, causal connection icon- resembles referent in some way symbol- arbitrary, depends on convention
motivation how much the signifier describes the signified
semiosis act of signifying; not one-way
unlimited semiosis representamen gives interpretant, which becomes a representamen and triggers new interpretant
myth connotations for subgroup made to look universal; ideology made to look natural
linguistic message text as caption
coded iconic message connotation level
non-coded iconic message image only
anchorage text as controlling reading of image
relay text supplying meanings not in images
structuralism set of theories emphasizing the laws, codes rules, formulas and conventions structuring human behavior and systems of meaning
levi strauss structural anthropologist; studies human culture & social behavior, sign systems & myths to analyze surface & deep structures
deconstruction criticized structuralism for overemphasizing structure at expense of elements that don't fit formulas
undecidability stresses indeterminacy rather than closure; draws attention to framing devices
physical context method stressing specific location as determinant of otherwise polysemic object or work
intertextuality analysis relying on references to other works in the discipline
hermeneutics interpreting texts and works of art; meaning & significance of art, internal relations within a work, artists intended meaning/viewer interpretations, stability of meanings, interpretations across time and culture
undecidability impossibility of deciding between competing interpretations
dissemination (fragmentation) new way of considering fragments not as from an original centered whole, but as constituents of a larger, but never completely graspable, entity
grand narratives follow teleological progression towards equality and justice
little narratives local explanations of individual events or phenomena that don't attempt to explain everything
decentering challenges the logo-centric
simulation postmodern blurs classic distinction between real and copy
form color, shape, value, lighting; what things look like
style handling, manner of expression; how something is said rather than what is said
controversial style set of formal characteristics specific combination of content and form spiritual force
representamen material dimension of sign; signifier
interpretant signified; not fixed, user's cultural experience of sign
parody ridicules by exaggerating the distance from normal
pastiche no ridicule, no normal
post-internet ubiquitous authorship; digital access is widespread the development of attention as currency the collapse of physical space in networked culture the infinite reproducibility and mutability of digital materials
post-internet artifacts developed with concern to their physical materiality as well as the variety of ways to present and distribute them; artifacts migrate from platform to platform
Created by: chloe1723
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