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www sports vocab

TermDefinition
Amateurs Participants who are not paid to play a sport
Collectibles Objects collected by someone who has an interest in the sport, activity, etc.
Image The way something is viewed
Intangible Not able to be touched or held
Licensed merchandise Goods that carry the name or logo of a sport organization that the organization has authorized a manufacturer to make and distribute for sale
Logo A distinctive symbol, design, or group of letters
Media The message channels used to promote a good, service, or idea (e.g., radio, television, newspapers, magazines, Internet, etc.)
Memorabilia Souvenirs, mementos, things collected to remember something
Organized participants Players of sports who have rules and are controlled by groups or sanctioning bodies
Perishable Fleeting; going away quickly
Personal training The sport product that involves doing something to better yourself in a sport
Professionals Athletes who are paid to play a sport, which is often their occupation
Sanctioning bodies Groups or organizations that regulate sports and sports participants
Spectators Observers, or fans, of a sporting event
Sponsors Businesses or organizations that pay to associate their names or products with a sporting event
Sporting event An intangible, perishable experience; the athletes; the facility
Sporting goods Tangible, manufactured products that are sold and used within the sport industry
Sport marketing The process of planning and executing the conception, pricing, promotion, and distribution of sports ideas, goods, and services to create exchanges that satisfy individual and organizational objectives
Tangible Able to be touched or held
Unorganized participants Players of sports that are not controlled by organizations or groups; do not follow rules
Created by: Maura.w961
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