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Social and Cultural
Influences | Impact | Effect |
---|---|---|
1. Influenced by Swiss Design - asymmetric layouts, simplicity, legibility. | Poster 'Vertigo' uses silhouette and outline shapes for the two figures in the poster. | Simplifying shapes makes poster more eye catching. |
2. Influenced by Swiss Design - asymmetric layouts, simplicity, legibility. | Asymmetry in use of lettering placed on the left side of poster | Creates sense of imbalance further emphasises the idea of vertigo |
Use of 'cut-paper' style typography most recognisable in the 1950s and 1960s | cut-paper lettering style can be seen in 'Vertigo' | Creates a handmade feel to poster and creates sense of movement. |