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Business Plan E
JC-Business Plan and SWOC
| Question | Answer |
|---|---|
| A statement of the goals of a business | Business plan |
| Positive areas of the business | Strengths |
| Problem areas of the business | Weaknesses |
| Factors that help a business become successful | Opportunities |
| Factors that can stop a business become successful | Challenges |
| Looks at the Strengths, Weaknesses, Opportunities and Challenges | SWOC |
| A good plan should be | SMART |
| S in Smart stands for | Specific |
| M in SMART stands for | Measurable |
| A in SMART stands for | Agreed |
| R in SMART stands for | Realistic |
| T in SMART stands for | Timing |
| The main elements of a business plan | Description of the business, main people involved, marketing mix, fixed assets and money required for a business |