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Marketing
Question | Answer |
---|---|
What are the 4 ps of Marketing? | Product, Placement, Pricing, Promotion |
What are the 6 functions of Marketing? | Distribution, Marketing info Management, Pricing, Product Service, Management, Promotion, Selling |
Can people belong to one segment? | Yes |
What is a market segment? | a group of consumers within a larger market who share one or more characteristics. |
What is distribution ? | Determining the best way to get a company's products and services to customers. |
What is pricing? | The process of establishing and communicating to customers to customers the value or cost of a good |
What is market info management? | Gathering and using information about customers to improve quality |
What is promotion? | Using a variety of communications to advertise about products, services, and goods. |
What is selling? | Any direct and personal communication with customers to assess and satisfy there needs. |
Describe Product | Activities, destinations, themes. |