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Chpt. 3

TermDefinition
business model Structure upon which a business is based
certificate of authenticity Document attesting that the item is genuine.
cloning Creating an exact replica.
competitor Manufacturer or seller of a product or service that is sold in the same market as that of another manufacturer.
copyright Right granted by the government or by law for an author, playwright, composer, song- writer and certain others to exclusively publish, print or sell his product for a specified time period.
exclusive rights Not having to share a market
franchise Privilege or authorization granted by an organization.
franchisee Person or organization granted a franchise.
franchisers Person or organization that grants a franchise.
idea creation Originating an idea.
mega-business Very large business.
patent Government grant to exclusively make, use or sell a product for a specific period of time
signage Displays which convey information
trade show Gathering of people interested in the same product or line.
trademark A distinct marking, motto, or device that is stamped, printed or otherwise affixed by a manufacturer to its products so they can be identified as the origin or manufacturer of the product.
Created by: KFarrell21
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