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1.02 MAWD

Understand digital communication products

TermDefinition
Graphic Relating to visual art, especially things like drawing, engraving, and lettering
Bleed To describe a document which has images or elements that touch the edge of the page
Caption A brief explanation of an image
Dropped cap A large initial letter that drops below the first line of a paragraph
Pull quote A brief, attention getting quote, typically a distinctive typeface
Sidebar A short article in a newspaper or magazine placed alongside the main article
End mark A punctuation mark occurring at the end of a sentence
Nameplate It is a stylized banner in the front of a newspaper to identify the publication
Main Heading Part of the heading string that doesn't have any subdivision
Subheading A heading given to a subdivision of a piece of writing.
Byline A line in a newspaper naming the writer of an article.
Kicker A short lead in phrase at the start of a piece of writing.
Deck A form of visual signpost that helps a reader assess an article before reading the whole thing
Body The base of the article.
Jumpline A phrase that tells the reading where an article will continue at
Running header/footer The lines at the top and bottom of a page to help the reader navigate.
Created by: AndersCrenshaw
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