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POBF Lesson 1.01


Abbreviation A shortened form of a word or phrase.
Active The listener gives full attention to listening when others are talking and focuses on what is being said.
Aggressive Communication style Individuals express their feelings and opinions and advocate for their needs in a way that violates the rights of others.
Analyzers Detail-oriented and logical
Analyzers' non verbal behaviors Cautious, logical thinkers, soft-spoken, monotone voice, limited eye contact and facial expressions.
Assertive communication style I clearly and directly express my needs, desires and opinions in a way which is considerate of others.
Collaborators Easygoing people
Collaborators' non verbal behaviors Appear relaxed, ask a lot of questions, have a win-win attitude, hesitant to make decisions and highly emotional with an expressive tone.
Constructive criticism Offering valid and well-reasoned opinions about the work of others, usually involving both positive and negative comments, in a friendly manner rather than an oppositional one.
Controllers Take charge people
Controllers' non verbal behaviors Direct, prefer to be in control, sense of urgency, louder volume and express limited to no emotion.
Criticism Pointing out faults or shortcomings
Customer Someone who pays for goods or services
Defensive Attempting to justify or defend; deterring aggression or attack
Detached The listener withdraws from the speaking-listening exchange and becomes the object of the speaker's message rather than its receiver.
Enunciate Speak or state clearly
Etiquette Socially acceptable behavior
Formative Evaluation Evaluate prior to and during implementation of an idea.
Impact Evaluation What are some other things that this will/could impact?
Involved The listener gives most of his or her attention to the speaker's words and intentions. This person reflects on the message to a degree and participates in the speaking-listening exchange
Need (Target Audience) Knowing your target audience involves knowing the specific needs of the audience and not just the message you want to convey
Non-verbal Not involving or using words or speech
Objective When something is based on facts not personal feelings, fictional matter, or interpretation
Passive The listener receives information as though being talked to rather than as being an equal partner in the speaking-listening exchange.
Passive Aggressive Communication Style I indirectly make sure that others are aware of my needs, desires and opinions and give little or no thought to theirs.
Passive Communication Style I do not express my needs, desires and opinions directly and I put others' needs above my own.
Process Evaluation Help employees/customers see how an idea achieved.
Professional Exhibiting a courteous, conscientious, and generally businesslike manner in the workplace
Reflection Serious thought or consideration
Research (Target Audience) One way to ensure that you know your target audience in business communications is to thoroughly research your audience beforehand.
Customer Relations (Customer Service) Refers to the way a business communicates and interacts with the public to gain and retain customers.
Socializers Outgoing people who thrive on change and meeting people
Socializers' Non-verbal Behaviors Outspoken, quick to make a decision, assertive, fast talker, express how they're feeling through gestures, facial expressions and tone.
Specificity (Target Audience) You can know the audience within your organization by learning and identifying your specific goal while, at the same time, identifying those within the organization who will have a vested interest in your message.
Strategy (Target Audience) Addressing your target audience based on your research and its needs should allow you to develop that will help you to better communicate as well
Sympathize To feel or express sympathy or compassion
Target Audience A particular group at which a film, book, advertising campaign
Verbal Communication in the form of words
Brainstorming A group problem-solving technique in which members sit around a list ideas and possible solutions to the problem
Created by: wittmcclendon



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