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POBF Lesson 1.01
Vocabulary
| Term | Definition |
|---|---|
| Abbreviation | a shortened form of a word or phrase |
| Active | gives full attention to listening while others are talking and focuses on what's being said |
| Aggressive Communication Style | a method of expressing needs and desires that does not take in to account the welfare of others. |
| Analyzers | Detail-oriented, logical thinkers who analyze others and situations. Work best alone to come up with solutions, and therefore may take more time to make a decision and take action. |
| Analyzers' Non-verbal Behaviors | Avoid small talk, present facts and data, provide details and the process you'll follow to service them. |
| Assertive Communication Style | is the ability to express positive and negative ideas and feelings in an open, honest and direct way. |
| Brainstorming | group discussion to produce ideas or solve problems. |
| Collaborators | easy going, relationship oriented, and enjoy working with people towards a consensus. |
| Collaborator's Non-verbal Behaviors | Show an interest in them, listen patiently and give them a good "feel" about your message or what you're asking them to do. |
| Constructive Criticism | the process of offering valid and well-reasoned opinions about the work of others, usually involving both positive and negative comments, in a friendly manner rather than an oppositional one |
| Controllers | Take-charge and want control of themselves, others and situations. Task-oriented, drivers and are only focused on the end goal |
| Controllers' Non-verbal Behaviors | Get to the point, state what's in it for them and ask straightforward questions. Communicate confidently with a clear and concise message |
| Criticism | the expression of disapproval of someone or something based on perceived faults or mistakes. |
| Customer | a person or organization that buys goods or services from a store or business. |
| Customer Relations(Customer Service) | are the relationships that a business has with its customers and the way in which it treats them |
| Defensive | used or intended to defend or protect |
| Detached | standing by itself |
| Enunciate | to make a definite or systematic statement of |
| Etiquette | the conduct or procedure required by good breeding or prescribed by authority to be observed in social or official life |
| Formative Evaluation | is a method for judging the worth of a program while the program activities are forming |
| Impact Evaluation | provides information about the impacts produced by an intervention - positive and negative, intended and unintended, direct and indirect |
| Involved | a part of something or associated with it |
| Need(Target Audience) | to relate to the tone and content of the message. |
| Objective | not influenced by personal feelings or opinions in considering and representing facts. |
| Passive | accepting or allowing what happens or what others do, without active response or resistance. |
| Passive Aggressive Communication Style | is a style in which individuals appear passive on the surface but are really acting out anger in a subtle, indirect, or behind-the-scenes way |
| Passive Communication Style | a style in which individuals have developed a pattern of avoiding expressing their opinions or feelings, protecting their rights, and identifying and meeting their needs |
| Progress Evaluation | is the measurement of a patient's progress or lack of progress toward achievement of specified goals. |
| Professional | engaged in a specified activity as one's main paid occupation rather than as a pastime. |
| Reflection | serious thought or consideration |
| Research(Target Audience) | To assess the effectiveness of a marketing campaign, you can monitor sales, new customers, requests for information, phone inquiries, retail and web traffic, and click-throughs |
| Socializers | outgoing, thrive on change and enjoy meeting people. They get their energy from others and therefore work best when brainstorming with others to make a decision and take action |
| Socializers' Non-verbal Behaviors | Show interest in them, be upbeat, tie their personal experiences to your message. |
| Specificity(Target Audience) | If your business is designing websites, you’re going to focus on selling those websites to business owners, not retired people |
| Strategy(Target Audience) | The best place to being is by thinking about the specific needs your product or service fulfills |
| Sympathize | agree with a sentiment or opinion |
| Target Audience | a particular group at which a film, book, advertising campaign, etc., is aimed. |
| Verbal | relating to or in the form of words. |