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POBF Lesson 1.01
Vocabulary 1.01
| Term | Definition |
|---|---|
| Abbreviation | a shortened form of a word or phrase |
| Active | Gives full attention to listening while others are talking and focuses on what's being said |
| Aggressive Communication Style | is a style in which individuals express their feelings and opinions and advocate for their needs in a way that violates the rights of others. |
| Analyzers | Detailed, oriented people, and are logical |
| Analyzer's Non-Verbal Behaviors | Cautious, logical thinkers, soft spoken, monotone voice, limited eye contact, limited facial expressions |
| Assertive Communication Style | express their own needs, desires, ideas and feelings, while also considering the needs of others. |
| Brainstorming | group discussion to produce ideas or solve problems. |
| Collaborators | a person who works jointly on an activity or project; an associat |
| Collaborator's Non-verbal Behaviors | the gestures you make, your posture, your tone of voice, how much eye contact you make—send strong messages |
| Constructive Criticism | is the process of offering valid and well-reasoned opinions about the work of others, usually involving both positive and negative comments, in a friendly manner rather than an oppositional one. |
| Controller's | Take-charge and want control of themselves, others and situations. Task-oriented, drivers and are only focused on the end goal. |
| Controller's Non-verbal Behaviors | They can include facial expressions, head movements, body gesture, body posture, or eye gaze. |
| Criticism | The expression of disapproval of someone or something based on perceived faults or mistakes. |
| Customer | a person or thing of a specified kind that one has to deal with. |
| Customer Relations (Customer Service) | is the support you offer your customers both before and after they buy and use your products or services that helps them have an easy and enjoyable experience with you. |
| Defensive | used or intended to defend or protect. |
| Detached | separate or disconnected |
| Enunciate | say or pronounce clearly. |
| Etiquette | the customary code of polite behavior in society or among members of a particular profession or |
| Formative Evaluation | is a method for judging the worth of a program while the program activities are forming. |
| Impact Evaluation | assesses the changes that can be attributed to a particular intervention, such as a project, program or policy, both the intended ones, as well as ideally the unintended ones. |
| Involved | difficult to comprehend; complicated. |
| Need (Target Audience) | is the specific group of people you want to reach with your marketing message. |
| Non-verbal | not involving or using words or speech. |
| Objective | not influenced by personal feelings or opinions in considering and representing facts. |
| Passive | accepting or allowing what happens or what others do, without active response or resistance. |
| Passive Aggressive Communication Style | will say, believe, or behave like: “I'm unable to stand up for my rights.” ... AGGRESSIVE COMMUNICATION is a style in which individuals express their feelings and opinions and advocate for their needs in a way that violates the rights of others. |
| Passive Communication Style | is a style in which individuals have developed a pattern of avoiding expressing their opinions or feelings, protecting their rights, and identifying and meeting their needs. |
| Process Evaluation | focuses on the implementation process and attempts to determine how successfully the project followed the strategy laid out in the logic model. |
| Professional | relating to or connected to profession. |
| Reflection | serious thought or consideration. |
| Research (Target Audience ) | is the specific group of people you want to reach with your marketing message. |
| Socializers | a person who enjoys mixing socially with others |
| Socializers ' Non-verbal Behaviors | Outspoken, quick to make a decision, assertive, fast talker, express how they're feeling through gestures, facial expressions and tone. |
| Specificity (Target Audience ) | The specificity of the group is based on factors like age, location, income, and more |
| Strategy (Target Audience ) | Targeting in marketing is a strategy that breaks a large market into smaller segments to concentrate on a specific group of customers within that audience. |
| Sympathize | agree with a sentiment or opinion. |
| Target Audience | a particular group at which a film, book, advertising campaign, etc., is aimed. |
| Verbal | relating to or in the form of words. |