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POBF Lesson 1.01

Vocabulary 1.01

TermDefinition
Abbreviation a shortened form of a word or phrase
Active Gives full attention to listening while others are talking and focuses on what's being said
Aggressive Communication Style is a style in which individuals express their feelings and opinions and advocate for their needs in a way that violates the rights of others.
Analyzers Detailed, oriented people, and are logical
Analyzer's Non-Verbal Behaviors Cautious, logical thinkers, soft spoken, monotone voice, limited eye contact, limited facial expressions
Assertive Communication Style express their own needs, desires, ideas and feelings, while also considering the needs of others.
Brainstorming group discussion to produce ideas or solve problems.
Collaborators a person who works jointly on an activity or project; an associat
Collaborator's Non-verbal Behaviors the gestures you make, your posture, your tone of voice, how much eye contact you make—send strong messages
Constructive Criticism is the process of offering valid and well-reasoned opinions about the work of others, usually involving both positive and negative comments, in a friendly manner rather than an oppositional one.
Controller's Take-charge and want control of themselves, others and situations. Task-oriented, drivers and are only focused on the end goal.
Controller's Non-verbal Behaviors They can include facial expressions, head movements, body gesture, body posture, or eye gaze.
Criticism The expression of disapproval of someone or something based on perceived faults or mistakes.
Customer a person or thing of a specified kind that one has to deal with.
Customer Relations (Customer Service) is the support you offer your customers both before and after they buy and use your products or services that helps them have an easy and enjoyable experience with you.
Defensive used or intended to defend or protect.
Detached separate or disconnected
Enunciate say or pronounce clearly.
Etiquette the customary code of polite behavior in society or among members of a particular profession or
Formative Evaluation is a method for judging the worth of a program while the program activities are forming.
Impact Evaluation assesses the changes that can be attributed to a particular intervention, such as a project, program or policy, both the intended ones, as well as ideally the unintended ones.
Involved difficult to comprehend; complicated.
Need (Target Audience) is the specific group of people you want to reach with your marketing message.
Non-verbal not involving or using words or speech.
Objective not influenced by personal feelings or opinions in considering and representing facts.
Passive accepting or allowing what happens or what others do, without active response or resistance.
Passive Aggressive Communication Style will say, believe, or behave like: “I'm unable to stand up for my rights.” ... AGGRESSIVE COMMUNICATION is a style in which individuals express their feelings and opinions and advocate for their needs in a way that violates the rights of others.
Passive Communication Style is a style in which individuals have developed a pattern of avoiding expressing their opinions or feelings, protecting their rights, and identifying and meeting their needs.
Process Evaluation focuses on the implementation process and attempts to determine how successfully the project followed the strategy laid out in the logic model.
Professional relating to or connected to profession.
Reflection serious thought or consideration.
Research (Target Audience ) is the specific group of people you want to reach with your marketing message.
Socializers a person who enjoys mixing socially with others
Socializers ' Non-verbal Behaviors Outspoken, quick to make a decision, assertive, fast talker, express how they're feeling through gestures, facial expressions and tone.
Specificity (Target Audience ) The specificity of the group is based on factors like age, location, income, and more
Strategy (Target Audience ) Targeting in marketing is a strategy that breaks a large market into smaller segments to concentrate on a specific group of customers within that audience.
Sympathize agree with a sentiment or opinion.
Target Audience a particular group at which a film, book, advertising campaign, etc., is aimed.
Verbal relating to or in the form of words.
Created by: SpearsT
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