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Unit 2 Vocabulary

ELA 7th grade Unit 2 Vocabulary Assessment

informational writing is a form of writing whose purpose is to explain or inform.
Text features include organizational features such as table of contents, glossary, index, graphics such as diagrams and charts, special formatting such as boldface, italics, and bulletted text.
What are text features? Aspects of a text designed to help you locate, understand, and organize information.
Counterclaim reasoning or facts given in opposition to an argument
What type of advertising/persuasive technique is used when advertisers make it seem that everyone is buying the product, making you feel you should buy it too? Bandwagon
What type of advertising/persuasive technique is used when advertisers make it seem that the product is so new that you will be the first person on the block to have it? Avant-Garde
What type of advertising/persuasive technique is used when statistics, percentages, and numbers are used to convince you that this product is better or more effective than another product? Facts and Figures
What type of advertising/persuasive technique is used when advertisers want you to associate good feelings created in an ad with the product? Transfer
A ___________________ is an original document containing firsthand information about a subject. primary source
A secondary source is ____________________. an interpretation of information gathered from primary sources
______________ is the art of using words to persuade in writing or speaking. Rhetoric
________________________ is a position statement, or thesis, that asserts an idea or makes an argument. Claim
testimonial advertisers use both celebrities and regular people to endorse products
bias refers to a preference, especially one that prevents impartial judgment
credibility to be trusted or believed/valid
Created by: darcymcfarlane



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