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MKT AND BUSINESS
marketing and business
| Term | Definition |
|---|---|
| Functions of Business | The activities needed to operate a business can be divided into a number of functional areas management, operations, marketing, accounting, and finance. |
| Business Ethics | A form of applied ethics or professional ethics that examines ethical principles and moral or ethical problems that arise in a business environment. |
| Corporate Social Responsibility | Corporate citizenship refers to an organizations responsibility to create business value by caring for the well being of all stakeholders including the environment |
| Sole proprietor | These firms are owned by one person, usually the individual who has day to day responsibilities for running the business. |
| Corporation | Form of business ownership that is a legal entity on its own and puts stockholders/shareholders and the board of directors in control. |
| Partnership | Can be general or limited but in either case the general partners are in control. |
| Shareholder | The shareholders elect a board of directors to oversee the major policies and decisions in the corporation. |
| Management | Getting people to work together for the attainment of an organizations goals and objectives. |