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Lesson 1.02 Vocab
| Term | Definition |
|---|---|
| Graphic | Illustrations and photographs used to convey meaning and add appeal |
| Bleed | A print effect in which a color or an object appears to run off the edge of a paper |
| Caption | Brief descriptive text usually placed near an image |
| Dropped Cap | An enlarged character at the beginning of a paragraph Drops below the line of text Grabs the reader’s attention |
| Pull quote | Quotation taken directly from the body of the article Used to draw attention Often made larger Can be placed: between the columns, alone in the columns, right justified, beneath the headline |
| Sidebar | Smaller, self-contained story alongside a larger story |
| End mark | A symbol used to indicate the end of an article or news item |
| Nameplate | Banner on the front of a document |
| Main heading | Title of the article usually set in a larger font |
| Subheading | Subtitles |
| Byline | Gives credit to the author or the contributor of photo or article Usually place just below the heading or photo or at the beginning or end of the article |
| Kicker | Words positioned above a headline, usually as a lead in or teaser |
| Deck | Placed between a headline and an article to provide a segue between the headline and the body of an article |
| Body | The bulk of the publication |
| Jumpline | Tells readers which page to refer to the continuation of an article |
| Running header/footer | Running text at the top and/or bottom of a document Used for identifying information, page numbers, date, and section titles |
| Infographic | Graphical representation of data or information intended to present complex information quickly and clearly |