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Lesson 1.02 Vocab
| Term | Definition |
|---|---|
| Graphic | Illustrations and photographs used to convey meaning and add appeal |
| Bleed | A print effect in which a color or an object appears to run off the edge of a page |
| Caption | Brief descriptive text usually placed near an image |
| Dropped Cap | An enlarged character at the beginning of a paragraph. Drops below the line of text. Grabs the reader’s attention |
| Pull Quote | Quotation taken directly from the body of the article. Used to draw attention. Often made larger. Can be placed between columns, alone in a column, right justified, beneath the headline |
| Sidebar | Smaller, self-contained story alongside a larger story |
| End Mark | A symbol used to indicate the end of an article or news item |
| Nameplate | Banner on the front of a document. Identifies the publication. Includes the name of the publication, a logo, and a motto |
| Main Heading | Title of the article usually set in a larger font |
| Subheading | Subtitles. Usually set in a smaller font than the title. Can be used to break up body copy |
| Byline | Gives credit to the author or contributor of photo or article. Usually placed just below the headline or photo or at the beginning or end of the article |
| Kicker | Words positioned above a headline, usually as a lead in or teaser |
| Deck | Placed between a headline and an article to provide a segue between the headline and the body of the article |
| Body | The bulk of the publication. |
| Jump line | Tells readers which page to refer to for the continuation od an article |
| Running Header/Footer | Running text at the top and/or bottom of a document. Used for identifying information, page numbers, date, section titles |
| Infograph | Graphical representation of data or information intended to present complex information quickly and clearly |