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POB test 3
Review for test 3 Principles of Business
| Question | Answer |
|---|---|
| The personal satisfaction people feel when they have done a job well | intrinsic reward |
| What is an extrinsic reward | rewards that come from someone else in recognition of good work |
| the tendency for people to behave differently when they know they are being studied is? | The Hawthorne Effect |
| In Maslows list of needs food, water, and shelter are | physiological needs |
| Safety needs according to Maslow are | needs people have for security at work and at home |
| The practice of moving employees from one job to another is called | job rotation |
| Theory X managers think what of employees? | that they are lazy and unwilling to accept responsibility |
| Examples of negative reinforcement are? | reprimands, pay reductions, and suspensions |
| What is a job specification? | A statement that identifies the minimum qualifications required of a worker in order to perform a specific job |
| Promotions and transfers are what type of sources available to HR in recruiting? | internal sources |
| Internet based training courses are sometimes called what? | distance learning |
| Under what type of shop agreement must workers belong to the union before they are hired? | Closed shop |
| What is a lockout? | when management temporarily closes a business to deny employment |
| The four P's are major components of what? | marketing mix |
| what consists of all the techniques sellers use to persuade consumers to buy their goods and services? | promotions |
| What type of data is collected by surveying, interviewing, and mailing out questionaires? | primary data |
| What is any paid, nonpersonal communication through various media by oragnizations | advertising |
| What has the largest share of advertising expense | cable and broadcast television |
| What is the best advertising medium to reach a specific target market? | direct mail |
| What do you call paying to put your product in a popular television show? | product placement |
| giving free items to people with paid admission to an event is an example of? | sales promotion |
| What is the name of the free stuff that you receive for hyping up products in chat rooms? | Swag |
| What is a testimonial | a letter from a customer praising a firm's product |
| What is an online diary that looks like a web page but is easier to create? | A blog |
| What is feedback? | The characterisitc of work that is concerned with the amount of direct and clear information employees receive about performance |
| What is human resource management? | the process of evaluating human resource needs and then recruiting, and developing employees |
| What is an employee organization that represents workers in employee-management bargaining over job-related issues? | A Union |
| What is a product? | Any physical good,sevice,or idea that satifies a want or need |
| What is a word,letter,or group of words that differentiate the goods and services of a seller from those of competitors? | brand name |
| Taking information from published articles and other journals is what type of data | secondary data |
| What encourages people to tell other people about goods or services they have enjoyed | word of mouth |