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Key Terms PoBF 1.04
Term | Definition |
---|---|
ADVOCACY | Word-of-mouth advertising, strategies, and referrals from a business’s current customers to its potential customers. |
AFFIRMATION | A positive statement about a present or desired strength; something you want to accept, incorporate, or develop. |
AFRICAN AMERICAN | Black American whose ancestors came from Africa. |
AGE | The number of years a person has lived. |
AGED PRODUCT | A product whose quality has been improved by allowing it to sit for a period of time, e.g., lumber, cheese. |
ACTUARY | A person who assesses risk using statistical analysis and helps design policies to minimize the cost of that risk. |
ADAPTABILITY | Flexibility; the ability to adjust to changing conditions. |
ADJUST | To fit; to adapt yourself effectively to a particular set of circumstances. |
ADVERTISEMEN | Any paid form of non-personal presentation of ideas, goods or services. |
ADVERTISING | Any paid form of non-personal presentation of ideas, images, goods, or services |