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1.04-1.05

Mykah W

QuestionAnswer
Brand A name, term, design, symbol or other feature that distinguishes one seller's product from those of others
Licensed Merchandise Official permission to own it or use it
Owned- goods service The most basic products of an economic system that consist of tangible consumable items and tasks performed by individuals
Perishability Service capacity cannot be stored for sale in the future
Quality How good or bad something is; a high level of value or excellence
Rented- goods service Area of service retailing in which consumers lease and use goods for specified periods of time
Separability capable of being separated, parted, or dissociated
Smoothing Allowing or having an even, uninterrupted movement or flow
Venues The place where an event takes place
Feature An interesting or important part, quality, ability
Benefit An advantage
Market An area, such as a country or part of a country, where a product or service can be sold
Target Market Group of customers a business has decided to aim its marketing efforts and ultimately its merchandise towards.
Created by: mykwright
Popular Marketing sets

 

 



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