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1.01 Design
| Term | Definition |
|---|---|
| Balance | determined on how elements are arranged |
| Symmetrical | elements of the design are centered |
| Asymmetrical | off-centered alignment |
| Radial | elements radiate |
| Contrast | emphasizing the difference between two elements |
| Unity/Harmony | all design elements are consistent |
| Scale/Proportion | relationship sizes between various elements |
| Dominance/Emphasis | first element eyes see |
| Grids | visually divided |
| Rule of Thirds | visually divide page into thirds |
| Optical Center | the spot the eye sees first when looking at a page |
| Z-Pattern | the visual path the eye follows when looking at a printed page |