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The Consumer
| Term | Definition |
|---|---|
| A consumer | Anyone who buys goods and services for their own use. |
| Brand | Is the identity of a particular product. |
| Symbol | Gives us added information about a product. |
| Labelling | All pre-packed food must be clearly labelled |
| Loss leaders | When shops offer some products at very low prices to entice the consumer to buy their more expensive products |
| Receipt | Is a written acknowledgment that a specified article or payment has been received. A receipt records the sale of goods or provision of a service. |
| Sale Of Goods And Supply Of Services Act 1980 | An act that protects the consumer if they purchased faulty goods or services. |
| The Consumer Protection Act 2007 | An act which protects the consumer if they have been mislead |