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Key Terms

Pg 88

TermDefinition
Small Business An independently owned business that usually has the owner as it's manager.
Virtual Business or Dot-com company A business that operates on the internet
Business Plan A written description of a new business venture that describes all aspects of the business.
Executive Summary A brief recounting of the key points contained in a business plan.
Vision Statement A statement that establishes the scope and purpose of a company and reflects its values and beliefs.
Mission Statement A statement that expresses the specific aspirations of a company, the major goals for which it will strive.
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