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Vocabulary 2.03

TermDefinition
Marketing information Data collected from internal or external research.
Facts Something that actually exist; reality, truth.
Estimates An approximate judgement or careful calculation
Predictions A forecast of something to happen
Relationships What happens to product, estimates or predictions.
Proactive Serving to prepare for, intervene in, or control an expected occurrence or situation, especially a negative or difficult one; anticipatory
Neutralize To put out of action or make incapable of action:
Marketing mix The variables, such as price, promotion, and service, managed by an organization to influence demand for a product or service
Created by: miguelflako
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