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2ParkerMKTG2

Marketing Overview

QuestionAnswer
What counts as Psychological pricing? $12.99
Choose ALL answers that are Discount Pricing. Cash only
What is the final step in setting a price on a product/service? Set Price
What is the first step in setting a price on a product/service? Determine Objective
What is the final step in creating a new product? Launch
What is the first step to creating a new product? Generate Ideas
Where is competition mainly introduced into the product life cycle? Maturity
What part of the product life cycle shows a drop-off in sales? Decline
Shipping goods on boats the fastest form of transportation of goods? False
Personal Selling is an expensive form of promotion. True
A trademark brand uses the “™” symbol. True
Answer the question following this paragraph: Jenny over-hears a co-worker talking about her private life and hears something embarrassing, what do you think Jenny should do? Keep the info to herself, she shouldn’t have known this information
Bundle pricing means increasing the amount the product costs if more of the product is bought at once. False
The profit made by a company on a product is called? Markup
As the supply of a product goes up, the price of the product goes..? Down
Created by: supercman001
Popular Marketing sets

 



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