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2-Mills-MKTG1

marketing review

QuestionAnswer
What is product? good, service, idea
What is price? cost, markup, profit
What is promotion? inform, persuade, remind
What is place distribution? moving product, logistics
Wi-Fi is what form of exchange? service exchange
What is free enterprise? competition, freedom of choice, ownership
A planned economy is most like what? communism
Describe a monopoly. illegal, highly regulated, no competitors
GDP stands for what? Gross Domestic Product
Surplus happens when there is a what? excess supply
Shortages happen when there is a what? excess demand
Demographics include what? age, income, religion
Psychographics include what? values, interest, attitudes
Geographical information includes what? climate, region, state
Primary data is collected by whom? you
Created by: gruzzen
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