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French Unit 3
Term | Definition |
---|---|
annonceur | advertiser |
appui | support |
atout | advantage |
but | goal |
chef-d'oeuvre | work of art |
choc | shock |
choix | choice |
cliche | overused expression |
clip publicitaire | jingle |
concours | contest |
concurrent | competitor |
consommateur | consumer |
decoupage | cut-out |
dessinateur | designer |
echantillon | sample |
emballage | wrapping |
enonce | statement |
essai | attempt |
etalage | display |
exemplaire | copy |
fabricant | manufacturer |
illustrateur | illustrator |
jeu de mots | pun |
lancement | launching |
marche | market |
marche-cible | target market |
marketing | marketing |
message publicitaire | advertisement |
mode de vie | lifestyle |
oeil critique | critical eye |
organisme | organization |
panneau | billboard |
placement | placement |
pouovoir | power |
produit | product |
rabais | reduction in price |
remeu-meninges | brainstorming |
resultat | result |
reve | dream |
sens | sense |
stereotype | stereotype |
texte | advertising copy |
agence de publicite | advertising agency |
annonce | advertisement |
attente | expectation |
campagne | campaign |
cible | target |
clientele | customers |
concurrence | competition |
consommatrice | consumer |
dessinatrice | designer |
entreprise | enterprise |
etiquette | tag |
fiabilite | reliability |
habitude | habit |
idee-cle | main idea |
illustratrice | illustrator |
manchette | title |
maquette | model |
marque | brand |
marque deposee | trade mark |
oeuvre | work |
offre | offer |
persuasion | persuasion |
presse | press |
promotion | promotion |
redaction | writing |
sensibilite | sensitivity |
tendance | trend |