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BACS 300 Chapter 8

E-Commerce, Web 2.0, and Social Networking

TermDefinition
Interorganizational IS Information systems used between or among organizations that are independently owned and managed
E-Commerce the buying and selling of goods and services over public and private computer networks
Enterprise 2.0 the application of web 2.0 technologies, collaboration systems, social networking, and related technologies to facilitate cooperative work in organizations
Social CRM CRM that includes social networking elements and gives the customer much more power and control in the customer-vendor relationship
service-oriented architecture (SOA) processing philosophy that advocates that computing systems use a standard method to declare the services they provide and the interface by which those services can be requested and used
merchant companies companies in e-commerce that take title to what they sell. Buy goods and resell them
nonmerchant companies arrange for the purchase and sale of goods without ever owning or taking title to those goods
B2C e commerce between supplier and retail customer
Web storefront a web-based application that enables customers to enter and manage their orders
B2G e commerce between companies and governmental organizations
auctions applications that match buyers and sellers by using an e-commerce version of standard, competitive bidding auction process
clearinghouses entity the provides goods and services at a stated price, prices and arranges for the delivery of goods, but never takes title to the goods.
electronic exchange sites that facilitate the matching of buyers and sellers; process similar to stock exchange. Sellers offer goods at a given price through the exchange and buyers make offers.
disintermediation elimination of one r more middle layers in the supply chain
price elasticity a measure of the sensitivity in demand to changes in price. ratio of % change in quantity divided by the % change in price
viral marketing marketing method used in the Web 2.0 world in which users spread the news about products and services to one another
user-generated content in web 2.0, data and info that is provided by users
crowdsourcing process by which organizations use web 2.0 technologies such as user-generated content to involve their users in the design and marketing of their products
mashups combination of output from 2 or more Websites into a single user experience
My Maps web 2.0 product that provided tools with which users can make custom modifications to maps provided by google
AdWords web 2.0 advertising product from Google. Vendors agree to pay a certain amount to google for use of particular search words which link to the vendor's site.
AdSense web 2.0 product from Google. Google searches an organization;s Web site and inserts ads that match content on that site. when users click ads, google pays site a fee
social network connections of people with similar interests. typically supported by web 2.0 products
social networking any activity that and entity takes with the entities to which it is related
capital the investment of resources with the expectation of future returns in the marketplace
human capital the investment in human knowledge and skills with the expectation of future returns in the marketplace
social capital the investment in social relations with expectations of future returns in the marketplace
value of social capital value of a social network which is determined by the number of relationships within, the strength of those relationships, and the resources controlled by those related.
folksonomy content structure that has emerged from the processing of many user tags
Web 2.0 loose cloud of capabilities, technologies, business models, and philosophies that characterize the new and emerging business uses of the Internet
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