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BACS 300 Chapter 8
E-Commerce, Web 2.0, and Social Networking
Term | Definition |
---|---|
Interorganizational IS | Information systems used between or among organizations that are independently owned and managed |
E-Commerce | the buying and selling of goods and services over public and private computer networks |
Enterprise 2.0 | the application of web 2.0 technologies, collaboration systems, social networking, and related technologies to facilitate cooperative work in organizations |
Social CRM | CRM that includes social networking elements and gives the customer much more power and control in the customer-vendor relationship |
service-oriented architecture (SOA) | processing philosophy that advocates that computing systems use a standard method to declare the services they provide and the interface by which those services can be requested and used |
merchant companies | companies in e-commerce that take title to what they sell. Buy goods and resell them |
nonmerchant companies | arrange for the purchase and sale of goods without ever owning or taking title to those goods |
B2C | e commerce between supplier and retail customer |
Web storefront | a web-based application that enables customers to enter and manage their orders |
B2G | e commerce between companies and governmental organizations |
auctions | applications that match buyers and sellers by using an e-commerce version of standard, competitive bidding auction process |
clearinghouses | entity the provides goods and services at a stated price, prices and arranges for the delivery of goods, but never takes title to the goods. |
electronic exchange | sites that facilitate the matching of buyers and sellers; process similar to stock exchange. Sellers offer goods at a given price through the exchange and buyers make offers. |
disintermediation | elimination of one r more middle layers in the supply chain |
price elasticity | a measure of the sensitivity in demand to changes in price. ratio of % change in quantity divided by the % change in price |
viral marketing | marketing method used in the Web 2.0 world in which users spread the news about products and services to one another |
user-generated content | in web 2.0, data and info that is provided by users |
crowdsourcing | process by which organizations use web 2.0 technologies such as user-generated content to involve their users in the design and marketing of their products |
mashups | combination of output from 2 or more Websites into a single user experience |
My Maps | web 2.0 product that provided tools with which users can make custom modifications to maps provided by google |
AdWords | web 2.0 advertising product from Google. Vendors agree to pay a certain amount to google for use of particular search words which link to the vendor's site. |
AdSense | web 2.0 product from Google. Google searches an organization;s Web site and inserts ads that match content on that site. when users click ads, google pays site a fee |
social network | connections of people with similar interests. typically supported by web 2.0 products |
social networking | any activity that and entity takes with the entities to which it is related |
capital | the investment of resources with the expectation of future returns in the marketplace |
human capital | the investment in human knowledge and skills with the expectation of future returns in the marketplace |
social capital | the investment in social relations with expectations of future returns in the marketplace |
value of social capital | value of a social network which is determined by the number of relationships within, the strength of those relationships, and the resources controlled by those related. |
folksonomy | content structure that has emerged from the processing of many user tags |
Web 2.0 | loose cloud of capabilities, technologies, business models, and philosophies that characterize the new and emerging business uses of the Internet |